By marrying licensors and licensees that share like goals, common corporate cultures, and similar design and
product development sensibilities, we build solid licensing programs that endure over the long term. Our history includes numerous licensing agreements that have lasted in excess of 10 years.

What really sets us apart from other licensing firms is our love --and knowledge -- of great product and design.
No, we are not frustrated designers. But we approach our brand extensions with a certain eye and taste level, which ensures that your new products reflect your core business. For example, a noted architect had been found unlicensable by another firm. When we saw their product presentation, we found it too minimal for a market trending away from this look. We combed the archives and repositioned the program, which is now successfully licensed to a prominent home furnishings leader. Our clients value our sophisticated acumen regarding product, presentation and merchandising.


Before we start, we take the time to really understand your business and your objectives. We look at the competitive landscape we are entering. We look at distribution and consider alternative means of gaining more. We consider the potential for retail direct relationships. We think about creative new approaches to high profile partnerships. We examine pricing. And even after all this planning, sometimes we need to change directions in mid-stream due to changed market conditions or unexpected opportunities. We are both proactive and reactive. We go the extra mile -- and even run the extra race.